Step 1: decide what the site has to do
Most small business sites have one main job: get the right people to call, book or ask for a quote. Write that job down in one sentence before anything else. Every page, word and button should serve it.
Then list what visitors need to do that: what you offer, where, roughly what it costs, why they can trust you, and how to get in touch.
Step 2: choose a name and a domain
A domain is your web address. Keep it short, easy to say out loud and close to your business name. If your exact name is taken, adding your town or trade often works. Domains are bought from registrars for a small yearly fee.
Step 3: pick how you will build it
With CreonAI you type one sentence about your business and watch it build the site. It checks every page itself before it says it is done, and you change anything by asking in a sentence. It is free to try with 500 credits and no card.
- Do it yourself on a website builder: cheapest in money, but you design every page and write every word
- Hire a freelancer or agency: they do the work and bring experience, at a higher price
- Use an AI website builder: you describe your business and it writes and builds the pages, which you then check and change
Step 4: get the words right
Write like you talk to customers. Name each service plainly, say where you work, and put the most important thing first on every page. Avoid jargon and empty claims like best in town. Real details convince people: years trading, numbers of jobs, what is included.
Step 5: use real photos
Photos of your actual work, premises and team beat stock photos every time. A phone camera in good daylight is enough. On CreonAI you attach them in the chat and it puts them on the site.
Step 6: check it, then go live
- Open it on your own phone, because that is where most visitors will be
- Tap every button and send yourself a test enquiry
- Check your phone number, address and opening hours twice
- Publish it, put the link on your Google Business Profile and social media, and send it to a few customers for honest feedback
Step 7: help Google find it
Add the site to Google Search Console, which is free, and submit your sitemap so Google knows your pages exist. Keep your business details the same everywhere, and keep asking happy customers for reviews. Our guide to getting your business on Google covers it step by step.