What a website does that social media cannot
- It shows up on Google when someone searches for what you do in your area, not only to people who already follow you
- It holds your prices, hours, services and contact details in one place that is easy to find
- It is yours: an app can change its rules or its feed, and your website stays as you built it
- It looks established: many customers check for a website before they call someone new
What a Google Business Profile does on its own
A free Google Business Profile can put you on the map with your hours, reviews and phone number, and some businesses win plenty of work from that alone. A website makes the profile stronger: it gives Google more to match you on, and gives customers somewhere to check you out before they call.
When you might not need one yet
Even then, a one page site with what you do, where and how to reach you is a cheap way to look established and to catch the searches you would otherwise miss.
- Your diary is full from word of mouth and you are not looking for more work
- All your customers come from one platform that handles everything, and you are happy with that
- You are testing an idea and a social page is enough to see if anyone is interested
What it costs now
Prices range from free to many thousands of pounds, depending on who builds it. Our guide to website costs in the UK breaks that down.
CreonAI builds a site from one sentence about your business, free to try with 500 credits and no card. Free sites stay online for 7 days. Pro is £19.99 a month and keeps your site online for good on your own domain.
The simplest version that works
That is enough to start. Add more pages when customers ask questions the site does not answer yet.
- What you do and where, at the top
- Your services and rough prices
- A few photos of real work and a few real reviews
- Your phone number, a contact form and your hours